Annual List Honors 100 Up-and-Coming Women Leaders in the IT Channel

San Mateo, Calif. – July 28, 2022 – Aryaka, the leader in fully managed SD-WAN and SASE solutions, announced today announced today that CRN®, a brand of The Channel Company, has chosen Nicole Steele, Director of Channel Marketing & Enablement, for its 2022 Rising Female Stars list. In its third year, this annual list honors 100 up-and-coming, dedicated, driven women who are leaving their mark and making a difference for solution providers throughout the IT channel.

Steele has more than 20 years of experience building strong partner relationships, creating programs to drive revenue for partners, enabling vendors to achieve performance goals and delivering an exceptional partner experience. She joined Aryaka in January 2022 and helped launch the Aryaka Accelerate Global Partner Program.

Earlier this year, Steele was named to CRN’s 2022 Women of the Channel List. Steele is an advocate for DEI and is the chair of the Women in Tech group at Aryaka and is developing programs. Steele is also a member of Xposure and the Alliance of Channel Women.

“Nicole made an immediate impact in raising awareness of our new Aryaka Accelerate Global Partner Program in the channel,” said Craig Patterson, Aryaka’s Channel Chief and Vice President of Sales – Americas. “She’s focused on driving results for our partners and consistently steers our team in directions that enable our partners to achieve maximum revenue growth.”

Featuring a powerhouse roster of nominees, hand-selected by the CRN editorial team based largely on the recommendations from channel chiefs and other channel management executives across the industry, this annual list of Rising Female Stars represents extraordinary women who are working hard to help their channel partners find success. These standouts in the IT channel demonstrate an aptitude for growing their respective channel partner programs and initiatives through a variety of disciplines, including marketing, channel program management and partner engagement, to name a few.

“CRN’s 2022 Rising Female Stars list highlights the women poised to become tomorrow’s channel leaders and luminaries who consistently demonstrate dedication to IT channel innovation and excellence. All of these women are helping to create a brighter future for the IT industry,” said Blaine Raddon, CEO of The Channel Company. “On behalf of The Channel Company and CRN, I want to congratulate all of the honorees. The change these rising leaders are helping to enact today will define the IT channel for many years to come.”

The 2022 list of Rising Female Stars will be featured online starting July 25 at and in a special July issue of CRN Magazine.

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About Aryaka

Aryaka, the Cloud-First WAN and SASE company and a Gartner “Voice of the Customer” leader, makes it easy for enterprises to consume network and network security solutions delivered as-a-service for a variety of modern deployments. Aryaka uniquely combines innovative SD-WAN and security technology with a global network and a managed service approach to offer the industry’s best customer and application experience. The company’s customers include hundreds of global enterprises, including several in the Fortune 100.

About The Channel Company

The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers and end users. Backed by nearly 40 years of unequaled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace.

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© 2022 The Channel Company, LLC. CRN is a registered trademark of The Channel Company, LLC. All rights reserved.


Media Contacts
North America Aryaka Channel Media Contact:

Khali Henderson
Senior Partner
BuzzTheory (for Aryaka)
[email protected]

U.S. Aryaka Media Contact:

Liam Collopy, Executive Vice President
Stanton PRM
[email protected]

TCC Media Contact:

Jennifer Hogan
The Channel Company
[email protected]