About the Guest:
Jay McBain is one of the most visible and respected thought leaders in the global channel ecosystem. Named 2021 Channel Influencer of the Year by Channel Partners Magazine, Top 40 Under Forty by the Business Review, as well as numerous channel magazines top influencer lists, he is often sought out for industry guidance and future trends. He has spent his 28-year career in various executive channel sales, marketing, and strategy roles within IBM, Lenovo, Autotask, ChannelEyes, and Forrester. Jay is chief analyst at Canalys - the world's leading research firm with a distinct focus on channels, partnerships, alliances, and ecosystems.
About the Host:
Craig Patterson is an award-winning, results-driven, and motivational sales leader, currently serving as Aryaka’s Global Channel Chief. In this role, Patterson is responsible for Aryaka’s global Channel Strategy, market growth, and mobilization of channel sales and marketing teams across North America, EMEA and APAC. He is credited with launching Aryaka’s Accelerate Channel Partner Program which earned the prestigious 5-STAR CRN Award in 2022. Patterson is also a recipient of the 2022 CRN Channel Chief Award and 2022 Channel Futures: Circle of Excellence Award for dedication, industry stature and accomplishments as a channel advocate. Prior to joining Aryaka, Patterson was the West Division Vice President for Lumen’s indirect channel, where he led the global sales and revenue strategy for a $1billion organization within the Lumen Channel Partner Program. Patterson is a passionate supporter and contributor to philanthropic efforts, and currently serves on the board for the Colorado Amateur Hockey Association (CAHA). He resides in Colorado with his family.